{"id":41994,"date":"2025-01-10T13:15:41","date_gmt":"2025-01-10T13:15:41","guid":{"rendered":"https:\/\/www.cyberguru.it\/?p=41994"},"modified":"2025-03-06T16:57:17","modified_gmt":"2025-03-06T16:57:17","slug":"prada","status":"publish","type":"post","link":"https:\/\/www.cyberguru.it\/fr\/2025\/01\/10\/prada\/","title":{"rendered":"Prada"},"content":{"rendered":"

[et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbsection\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.2″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_row admin_label=\u00a0\u00bbligne\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.2″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb3px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb]<\/p>\n

Le groupe Prada renforce sa cybers\u00e9curit\u00e9<\/h2>\n

Le g\u00e9ant du luxe a choisi les solutions de Cyber Guru pour faire de la cybers\u00e9curit\u00e9 un pilier strat\u00e9gique, soutenant l’activit\u00e9 et prot\u00e9geant la valeur de ses marques dans le monde entier.<\/em><\/p>\n

Par Stefania Chines <\/a> <\/em><\/div>\n

[\/et_pb_text][et_pb_image src=\u00a0\u00bbhttps:\/\/www.cyberguru.it\/wp-content\/uploads\/2025\/01\/ugo-vignolo-lutati_prada.jpg\u00a0\u00bb alt=\u00a0\u00bbUgo Vignolo Lutati, directeur de la s\u00e9curit\u00e9 de l'information du groupe Prada\u00a0\u00bb title_text=\u00a0\u00bbugo-vignolo-lutati_prada\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb40px||40px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][\/et_pb_image][et_pb_text admin_label=\u00a0\u00bbText\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb26px|||||\u00a0\u00bb custom_padding=\u00a0\u00bb3px|||||\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n

Le groupe Prada<\/span><\/strong><\/a> incarne l\u2019excellence mondiale dans le monde du luxe, gardien de marques embl\u00e9matiques telles que Prada, Miu Miu, Church\u2019s, Car Shoe, Marchesi 1824 et Luna Rossa. Gr\u00e2ce \u00e0 une vision qui allie habilement tradition et innovation, l\u2019entreprise s\u2019est impos\u00e9e comme un symbole de grand savoir-faire. Avec plus de 14 900 employ\u00e9s, le groupe con\u00e7oit et produit des collections de pr\u00eat-\u00e0-porter, de maroquinerie, de chaussures et de joaillerie, distribuant ses produits dans plus de 70 pays par l\u2019interm\u00e9diaire de 593 boutiques g\u00e9r\u00e9es directement, de canaux de commerce \u00e9lectronique, de d\u00e9taillants s\u00e9lectionn\u00e9s et de grands magasins. Il est \u00e9galement pr\u00e9sent dans les secteurs de la lunetterie et de la beaut\u00e9 gr\u00e2ce \u00e0 des accords de licence avec des leaders du secteur.<\/p>\n

Prada S.p.A. est cot\u00e9e \u00e0 la Bourse de Hong Kong sous le code 1913<\/strong>, pour environ 20 %<\/strong>, le reste du capital \u00e9tant contr\u00f4l\u00e9 par la famille Prada-Bertelli. Outre l\u2019esth\u00e9tique incomparable de ses produits, le groupe se distingue par son engagement permanent en faveur de la durabilit\u00e9, promu avec d\u00e9termination par le fils du fondateur de Prada, Lorenzo Bertelli<\/strong>, l\u2019homme qui repr\u00e9sente l\u2019avenir du groupe, aux c\u00f4t\u00e9s de Miuccia Prada et Patrizio Bertelli<\/strong>.<\/p>\n

En pleine phase de transformation et d\u2019\u00e9volution, le g\u00e9ant du luxe, dirig\u00e9 par Andrea Guerra, a choisi de relever r\u00e9solument les d\u00e9fis du num\u00e9rique en pla\u00e7ant la cybers\u00e9curit\u00e9 au c\u0153ur de sa strat\u00e9gie d\u2019entreprise. Nous en parlons avec Ugo Vignolo Lutati<\/strong>, qui, en avril 2023, a assum\u00e9 le r\u00f4le de Chief Information Security Officer (CISO) du groupe Prada. \u00ab Avec mon arriv\u00e9e et un reporting direct au conseil d\u2019administration, la cybers\u00e9curit\u00e9 est devenue une priorit\u00e9 strat\u00e9gique pour l\u2019entreprise, explique Vignolo Lutati. Elle n\u2019est plus consid\u00e9r\u00e9e comme un co\u00fbt, mais comme un facteur habilitant pour l\u2019entreprise. Ce changement de perspective est fondamental, car le cyberrisque doit \u00eatre reconnu et att\u00e9nu\u00e9 avec des approches structur\u00e9es et cibl\u00e9es. \u00bb<\/strong><\/p>\n

Pour une entreprise comme Prada, qui s\u2019est concentr\u00e9e pendant des d\u00e9cennies sur les produits, la fabrication, la vente au d\u00e9tail et le l\u00e8che-vitrine, l\u2019adoption d\u2019une strat\u00e9gie cybern\u00e9tique solide est une \u00e9tape n\u00e9cessaire. \u00ab Il est d\u00e9sormais indispensable de structurer les processus de back-office, y compris la cybers\u00e9curit\u00e9 \u00bb, d\u00e9clare le RSSI du groupe Prada.<\/strong><\/p>\n

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L\u2019approche immersive de la cybers\u00e9curit\u00e9 : le programme SecYOUrity<\/strong><\/h3>\n

Afin d\u2019int\u00e9grer la cybers\u00e9curit\u00e9 dans le quotidien des entreprises, Prada a lanc\u00e9 un ambitieux programme de sensibilisation et de formation, baptis\u00e9 SecYOUrity<\/strong>.<\/p>\n

\u00ab Le message est clair : la cybers\u00e9curit\u00e9 commence par chaque individu et doit devenir une habitude naturelle, m\u00eame en dehors du lieu de travail \u00bb, souligne M. Vignolo Lutati.<\/strong><\/p>\n

Gr\u00e2ce aux capsules bimensuelles sur la cybers\u00e9curit\u00e9 de Cyber Guru<\/a> et \u00e0 des initiatives de communication engageantes, ce nouveau programme vise \u00e0 transformer la culture d\u2019entreprise.<\/p>\n

…<\/span><\/p>\n

Pour lire l’int\u00e9gralit\u00e9 de l’article publi\u00e9 par Data Manager.<\/a><\/p>\n

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Le g\u00e9ant du luxe choisit les solutions de Cyber Guru pour la qualit\u00e9 de son contenu et sa capacit\u00e9 \u00e0 le rendre r\u00e9ellement engageant, et pour faire de la cybers\u00e9curit\u00e9 un pilier strat\u00e9gique, capable de soutenir l’activit\u00e9 et de prot\u00e9ger la valeur de ses marques dans le monde entier.<\/p>\n","protected":false},"author":5,"featured_media":42010,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[709],"tags":[995],"class_list":["post-41994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-success-stories-fr","tag-prada-fr"],"yoast_head":"\nLe groupe Prada renforce sa cybers\u00e9curit\u00e9<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez pourquoi le g\u00e9ant du luxe Prada a choisi les solutions Cyber 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